-
Recent Posts
Recent Comments
- Ask Secretary Clinton to Help the Bower Boys | Content for a Convergent World on Finding the “Abundance Mentality” with Social Media
- Ask Secretary Clinton to Help the Bower Boys | Content for a Convergent World on Kicking off the "Live with Abundance" Series: Social Media for Good
- 5 Steps to Creating a Content Strategy for Your Blog | Content for a Convergent World on Five Ways to Optimize Your E-Commerce Site
- Three Ways Documentation is Strategic Content | Content for a Convergent World on Six Emerging Trends in Technical Communication (via Scriptorium Publishing’s Recent Webcast)
- Three Ways Documentation is Strategic Content | Content for a Convergent World on The Role of the Gatekeeper is Changing: Guest Post by Sarah O’Keefe
Categories
- Blogging (Tips, Tools, and Trends)
- Book Reviews
- Content Strategy
- e-Learning and instructional design
- Events
- Information Security
- Inspiration
- Linkworthy
- Marcom: Search Engine Marketing
- Marketing Communication
- Search and Search Engine Optimization
- Social Business and Enterprise 2.0
- Social Media (ROI, Tips, Tools, Trends)
- Social Media for Good: The Live with Abundance Series
- Social Web for Documentation
- Social Web for Documentation
- Tech Com: Society of Technical Communication
- Technical Communication
- Technology
- Video
- Web Design
- Webinars
Monthly Archives: July 2009
Twitter: Not Just for Conversation (also about Listening, Broadcasting, & Learning)
Summary: Twitter? Conversation, Broadcast, or Learning Platform? or all of the above? Based on a post by Brian Solis, this post explores whether Twitter is a conversation or broadcast platform. It also reflects on Mark Drapeau’s suggestion that Twitter is a knowledge-sharing/creation platform, more like a wiki, rather than a true social networking platform. Continue reading
What does Conversation (on Twitter) Mean to You?
This post expands on Jeff Milone’s thoughts on What Level of Conversation Is Twitter? and cites that for a vast majority of Twitter users conversation often means listening. Also suggests that Twitter is as much as broadcast or knowledge-sharing platform as a conversational platform. Continue reading
Posted in Social Media (ROI, Tips, Tools, Trends)
Tagged conversation on Twitter, Twitter
Leave a comment
Twitter isn't a Conversation.
I was at the beach the other day with my kids, during a camping expedition to a local island, in our twenty-something-year-old, used motor home. (Hubby was working and couldn’t join us until evening.) I had stocked up on all my creature beach comforts, including my … Continue reading
Posted in Social Media (ROI, Tips, Tools, Trends)
Tagged conversation on Twitter, Twitter
Leave a comment
Inbound Marketing University: Analyzing Site Traffic (AZ401)
Here are some key points, from the Analyzing Inbound Marketing webinar (AZ401), which I recently attended at Inbound Marketing University, coordinated by HubSpot. Make sure to check out these excellent resources on inbound marketing, available through HubSpot Inbound Marketing’s Presentations on SlideShare and the Inbound … Continue reading
Inbound Marketing University: Converting Leads (CV101, CV201, CV301)
Here are some key points, from the Converting Leads webinars (CV101, CV201, and CV301), which I recently attended at Inbound Marketing University, coordinated by HubSpot. Make sure to check out these excellent resources on inbound marketing, available through HubSpot Inbound Marketing’s Presentations on SlideShare and … Continue reading
Posted in MarCom: Inbound Marketing
Tagged Brian Carroll, calls to action best practices, Constant Contact, email marketing, Eric Groves, Hubspot, inbound lead nurturing, Inbound Marketing Certified Professional, Inbound Marketing University, InTouch, Jeanne Hopkins, landing pages best practices, Marketing Experiments
Leave a comment
Inbound Marketing University: Getting Found (GF202, GF301, and GF401)
Here are some key points, from the Getting Found webinars (GF202, GF301, and GF401), which I recently attended at Inbound Marketing University, coordinated by HubSpot. Make sure to check out these excellent resources on inbound marketing, available through HubSpot Inbound Marketing’s Presentations on SlideShare and … Continue reading
Posted in MarCom: Inbound Marketing
Tagged David Meerman Scott, Elyse Tager, Facebook, Gobbledygook Grader, Hubspot, inbound marketing, Inbound Marketing Certified Professional, Inbound Marketing University, LinkedIn, New Rules of Marketing & PR and World Wide Rave, Rand Fishkin, SEO, SEOmoz, Silicon Valley American Marketing Association, viral marketing
Leave a comment
Inbound Marketing University: Getting Found (GF101, GF102, and GF 201)
Here are some key points, from the Getting Found webinars (GF101, GF102, and GF202), which I recently attended at Inbound Marketing University, coordinated by HubSpot. Make sure to check out these excellent resources on inbound marketing, available through HubSpot Inbound Marketing’s Presentations on SlideShare and … Continue reading
Posted in MarCom: Inbound Marketing
Tagged #MarketingProfs, Ann Handley, blogging tips, building community, Chris Brogan, Hubspot, inbound marketing, Inbound Marketing Certified Professional, Inbound Marketing University, Lee Odden, Mack Collier, New Marketing, SEO, SEO checklist, The Viral Garden, TopRank Online Marketing
Leave a comment
Links of Note, June 2009: Technical Writing and Communication
It’s Links of Note time, with a look this month, at technical communication. Like marketing, technical communication is evolving in a Web 2.0 world. This post gathers technical communication links about the future of the profession, the future of … Continue reading
Posted in Linkworthy
Tagged Anne Gentle, content management, Conversation and Community: The Social Web for Documentation, copywriting, DITA 101: Fundamentals of DITA for Authors and Managers, DITA's impact on technical communication, future of technical communication, high-tech marketing writer, Technical Communication, technical writing, the Society for Technical Communication
Leave a comment
Inbound Marketing University: Stats of Note
Here are some interesting statistics, from Inbound Marketing University, coordinated by HubSpot. Use these stats to make the case for inbound marketing, if you have a boss who needs convincing, or review for yourself, if you’d like to better understand what’s driving … Continue reading